Close vs Salesforce
Head-to-head comparison of two popular crm software tools. See which one is right for your needs.
Last updated: March 2026
Quick Verdict
Close has a higher rating (4.6/5) compared to Salesforce (4.3/5).
Close
4.6Close is a CRM built specifically for inside sales teams, with built-in calling, SMS, and email. It's designed to help reps spend less time on data entry and more time selling. Close is known for its fast setup, powerful automation, and focus on high-velocity sales environments.
Pricing
$49/month
Key Features
- Built-in Calling
- Power Dialer
- SMS
- Email Sequences
- Pipeline View
- Reporting
- Workflow Automation
- Video Calling
Pros
- + Built-in calling and SMS
- + Fast setup
- + Great for inside sales
- + Powerful sequences
Cons
- − Higher starting price
- − Limited marketing features
- − Smaller integration ecosystem
Salesforce
4.3Salesforce is the world's leading enterprise CRM platform, powering sales, service, and marketing for over 150,000 companies. It offers unmatched customization, AI-powered insights with Einstein, and the largest ecosystem of business apps through AppExchange. Salesforce is the industry standard for large organizations.
Pricing
$25/month
Key Features
- Sales Cloud
- Service Cloud
- Einstein AI
- AppExchange Marketplace
- Custom Objects
- Workflow Automation
- Advanced Analytics
- Territory Management
Pros
- + Most powerful CRM platform
- + Unlimited customization options
- + Enterprise-grade security
- + Massive app ecosystem
Cons
- − Steep learning curve
- − Expensive for small businesses
- − Requires dedicated admin