Constant Contact vs Drip
Head-to-head comparison of two popular email marketing tools. See which one is right for your needs.
Last updated: March 2026
Quick Verdict
Drip has a higher rating (4.4/5) compared to Constant Contact (4.1/5).
Constant Contact
4.1Constant Contact is one of the oldest and most trusted email marketing platforms, serving small businesses since 1995. It offers email campaigns, automation, event management, and surveys. Known for excellent customer support and ease of use, it's ideal for small businesses new to email marketing.
Pricing
$12/month
Key Features
- Email Campaigns
- Automation
- Event Marketing
- Surveys
- Social Marketing
- Landing Pages
- A/B Testing
- Reporting
Pros
- + Excellent customer support
- + Easy to use
- + Event management features
- + High deliverability
Cons
- − Dated interface
- − Limited automation
- − No free plan
Drip
4.4Drip is an e-commerce marketing automation platform designed to help online stores build personal and profitable relationships with customers. It offers sophisticated segmentation, behavior-based automation, and deep e-commerce integrations. Drip is known for helping stores move beyond basic email blasts.
Pricing
$39/month
Key Features
- Email Marketing
- Behavior-based Automation
- Segmentation
- E-commerce Integrations
- Visual Workflow Builder
- Revenue Attribution
- Forms
- SMS
Pros
- + Great for e-commerce
- + Powerful automation
- + Revenue tracking
- + Deep integrations
Cons
- − Higher starting price
- − No free plan
- − E-commerce focused only